Big Idea

Makahiya Fitness Center is a popular gym located in Galle, Sri Lanka. They approached our company with the requirement of creating two promotional videos that showcase the uniqueness of their gym and workout sessions. Our team decided to create two cinematic videos that highlight the latest equipment, intense workout sessions, and gym members using the equipment.

Execution

We began the project by conducting a site visit to the gym to get a feel for the atmosphere and understand the client's requirements. During the visit, we observed that Makahiya Fitness Center had state-of-the-art equipment, knowledgeable trainers, and a vibrant workout environment. We decided to capture the essence of the gym in two videos.

In the first video, we showcased the gym's latest equipment, including treadmills, weights, and other machines. We captured the equipment from different angles to give viewers a complete picture of the gym's offerings. We also highlighted the gym's trainers and staff, who are knowledgeable and always ready to help clients achieve their fitness goals. In the second video, we captured the intense workout sessions that take place at the gym. We used a combination of wide-angle and close-up shots to create a sense of energy and excitement. Once the videos were complete, we shared them on the gym's social media channels, including Facebook, Instagram, and YouTube.

Results

The two videos we created for Makahiya Fitness Center were a massive success. The videos received thousands of views and shares on social media, leading to a significant increase in the gym's reach. The videos also helped attract new customers to the gym, who were impressed by the quality of equipment, knowledgeable staff, and vibrant workout environment.

Our approach to creating cinematic videos that showcased the unique features of the gym and its workout sessions was successful in achieving the client's goals. Makahiya Fitness Center was thrilled with the videos' outcome, and we continue to work with them on future projects.