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Bairaha – Chicken Recipe video series Case Study

Big Idea

Bairaha wanted to showcase the versatility and deliciousness of their chicken products in various recipes. Our team decided to create a cinematic, fast-paced, and modern food recipe video series that would highlight Bairaha's chicken products in unique ways.

Big Idea

Execution

To execute the project, we first worked with Bairaha to select the recipes that they wanted to showcase. We then worked with food photography experts and a professional chef to create the recipe videos. We focused on creating visually stunning videos that would engage viewers and inspire them to try the recipes at home.

Execution
Each video in the series featured a different recipe, showcasing the versatility of Bairaha's chicken products. We used modern editing techniques, fast-paced music, and close-up shots of the cooking process to create a sense of energy and excitement in the videos.

Result

The chicken food recipe video series was a massive success. The videos gained popularity on social media, with viewers sharing them widely and tagging their friends and family. The videos not only showcased the versatility and deliciousness of Bairaha's chicken products but also provided viewers with step-by-step instructions on how to make the recipes at home.

Result
Due to the success of the video series, we made several more recipe videos for the client, showcasing different chicken products and recipes. The videos helped Bairaha increase their brand awareness and promote their products to a wider audience. Overall, our approach to creating a modern, fast-paced recipe video series was successful in achieving the client's goals.